Bedding rose

90-239-1
90-239-2

Sweet Valeda

Bedding rose

RUIrbm009b – Boot; de Ruiter

Vivid pink bloom with slightly paler petal bases and a contrasting ring of yellow stamens. - landscape shrub rose - very weak, barely noticeable scented rose - rosy character

– Vibrant pink blooms with striking yellow centres.
– Bushy, dense shrub for generous ground cover.
– Excellent disease resistance in multiple trials.
– Very hardy, tolerates severe winter cold.
– Good heat and drought tolerance for tough sites.
Special feature: Decorative, vitamin C‑rich hips for autumn interest and use.
Supported by real photographs – Safe for the long term
Sweet Valeda
darinaROSE® ORIGINAL 2-litre own-root potted rose
20,80 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4.5 (6581)
facebook   twitter

SWEET VALEDA – pink landscape shrub rose

With its softly romantic pink flowers, Sweet Valeda brings an easy-going, storybook feel to everyday gardens, creating a relaxed backdrop for afternoon tea and family moments. This bushy landscape shrub rose is bred for resilience, handling breezy, exposed spots where coastal winds and rain might trouble fussier varieties. The single blooms appear in generous clusters, then repeat so reliably that your borders seem to refresh themselves. Dense, matt mid-green foliage and a neat, moderately thorny habit give it a stable presence that works as a low hedge, bed anchor or mixed cottage border. Grown on its own roots for long, steady performance, it is designed for minimal intervention yet lasting health, supporting your garden’s quiet rhythm of colour. Over the first few seasons it naturally builds from strong rooting to fuller top growth and finally settles into its full ornamental character, offering long-term comfort in the family garden.


Usage options

Target areaReasoning
Front-of-border cottage bed The compact, bushy habit and dense foliage create an easy, low, pink drift at the front of borders, without obscuring perennials behind. Continuous clusters of single flowers add movement and light, while self-cleaning blooms reduce deadheading. A good choice for the time-pressed beginner.
Low informal hedge along paths Regular height and width, together with strong branching, form a soft, informal hedge that guides you through the garden without feeling rigid. Own-root stamina and H7 hardiness help it settle for the long term, with only light annual pruning needed to keep it shapely. Well suited to families wanting structure with little work homeowners.
Mass planting in family front gardens Planted at the recommended spacing, it quickly knits into a unified carpet of pink and green that looks cared-for even between visits. Reliable disease resistance reduces the need for spraying in small suburban plots, and the simple flowers support bees. Ideal for those seeking smart kerb appeal with little fuss gardeners.
Mixed rural kitchen garden border The vivid pink flowers and autumn hips sit happily with herbs and vegetables, adding cottage charm without demanding special treatment. Its good heat and moderate drought tolerance suit productive plots, especially where watering is occasional. A practical choice for busy cooks who like traditional borders allotmenteers.
Coastal and windswept sites Tolerance of wind and salt-spray, combined with sturdy, bushy growth, allows it to anchor beds where other roses struggle, supporting borders in blustery, rain-lashed gardens. Own-root plants recover well from weather damage and keep a stable outline. Suited to seaside households wanting dependable colour families.
Wildlife-friendly corners and pollinator strips Open, pollen-rich flowers attract bees and other beneficial insects through the season, and ornamental orange-red hips extend interest into autumn. Minimal fragrance keeps the focus on visual and ecological value rather than scent. A sound option for nature-minded but time-poor urbanites.
Large containers on patios and terraces In a 40–50 litre or larger container, its neat size, repeat flowering and good self-cleaning create a low-maintenance focal point near seating areas. Strong root systems in own-root plants help them cope with the constraints of pot life when watering is regular. Ideal for balcony or terrace-focused newcomers.
Long-term, low-care family planting schemes As an own-root shrub, it is built for longevity, regenerating well from the base and keeping ornamental value even after harsh winters or hard pruning, while disease resistance simplifies seasonal tasks. Over the first few years it naturally progresses from strong root establishment to fuller top growth and then to mature display. Well matched to planners of lasting, easy gardens owners.

Styling ideas

  • COTTAGE-RIMMED PATH – Plant a loose single-row hedge along a gravel or brick path, interspersed with Geranium macrorrhizum to soften edges and suppress weeds – for those who love relaxed, traditional approaches.
  • PINK-AND-GREEN TAPESTRY – Mass plant in front gardens, backed with Cornus sanguinea 'Midwinter Fire' so stems take over the show in winter while roses dominate summer – for homeowners wanting tidy, low-care impact.
  • TEA-ARBOUR BORDER – Underplant a simple metal arch with Sweet Valeda and thread a Clematis viticella through, letting pink roses and clematis weave together around seating – for romantics creating an afternoon tea corner.
  • WILDLIFE-PASSAGE – Combine with nectar-rich perennials and grasses to form a soft wildlife corridor, where simple blooms and hips support insects and birds – for families encouraging children’s interest in nature.
  • KITCHEN-GARDEN FRAME – Use short hedging runs to frame vegetable beds, the pink clusters and autumn hips giving structure and colour without shading crops – for practical cooks who still want a pretty potager.

Technical cultivar profile
ParameterData
Name and registration SWEET VALEDA – pink landscape shrub rose, shrub / Hybrid Rugosa bed rose, registered as RUIrbm009b; landscape shrub type suitable for bedding and general garden use.
Origin and breeding Bred by Boot, De Ruiter Innovations B.V. (Netherlands); introduced circa 2024 for robust, low-maintenance landscape planting; selected for reliability and ornamental value in everyday gardens.
Awards and recognition Recognised at The Hague Rose Trials with a Second Class Certificate in 2024, confirming good garden performance, decorative value and suitability for landscape-style plantings.
Growth and structural characteristics Bushy shrub 75–105 cm high and 60–85 cm wide, with dense mid-green, matt foliage and moderate prickles; naturally compact, forming rounded mounds suited to beds, edging and low hedging.
Flower morphology Single, flat flowers with 5–12 petals, medium-sized (about 4–7 cm), freely produced in clusters; remontant, with a generous second flush after the main summer display for extended seasonal colour.
Colour data and phenology Vivid pink blooms with paler bases and a strong yellow stamen ring; tones fade gently to softer pastel pink with mauve hints, keeping a fresh look from bud through opening to ageing flowers.
Fragrance and aroma Very weak, barely noticeable rosy fragrance; emphasis is on visual effect and pollinator access rather than scent, making it suitable where strong perfume might not be desired near seating or windows.
Hip characteristics Produces spherical orange-red hips 22–28 mm across with good ornamental value and high vitamin C content; hips ripen mainly from September to October and can be harvested for further use.
Resistance and winter hardiness Excellent winter hardiness (approx. –37 to –34 °C, RHS H7) with strong resistance to black spot, powdery mildew and rust; tolerates heat, moderate drought, wind and some salt exposure in open sites.
Horticultural recommendations Best in sunny positions with well-prepared soil; spacing 40–75 cm depending on hedging or specimen use; low maintenance needs, benefiting mainly from light annual pruning and occasional cleaning of spent blooms.

SWEET VALEDA offers low-maintenance flowering, strong disease resistance and reliable long-term structure in an own-root form that settles in for years, making it a thoughtful choice for relaxed family gardens.

Detailed product attributes

Product Identification Data

Product Name: SWEET VALEDA – pink landscape shrub rose - Boot & de Ruiter
Product Type: darinaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:09.08.2025
Cultivar Quality Rating: premium bronze
Item Number: [1588] 90-239 (14.02.2026) darinarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name derives from the Latin verb "valere", meaning "strong, healthy".
Original Trade Name: Sweet Valeda
Current Trade Name: Sweet Valeda Bedding rose RUIrbm009b
Rose Group: Shrub, Hybrid Rugosa
Commercial Type: landscape shrub rose
Commercial Group: Bed rose
Exhibition Category: shrub rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: De Ruiter Innovations B.V. (Netherlands)
Introduction Year: 2024 (assumed)
Registration Year: Data not available
Breeder: Boot; de Ruiter
Breeding Company / Institution: De Ruiter Innovations B.V. (Netherlands)
Parentage: unknown

Awards and Honours

Competition and Show Awards: The Hague Rose Trials – Second Class Certificate (2024)

Growth and Structural Characteristics

Height: 2.5-3.4ft (75-105 cm)
Spread: 2-2.8ft (60-85 cm)
Growth Habit: bushy
Foliage: The variety has dense foliage, with leaves that have a matt surface and a mid-green shade (approximately RHS 143A).
Prickliness: moderately thorny
Self-Cleaning Description: Some of the spent blooms fall off naturally, but a small amount of subsequent cleaning may be required.

Flower Morphology

Petal Count: 5–12
Flower Fullness: single-flowered
Flower Shape: flat
Flower Size: M (1,5-2,75 in)
Inflorescence Type: clustered
Colour Code: ARS code: DP RHS code: 68B (outer), 73C (inner)
Repeat Flowering: Remontant, with a plentiful second flowering.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Vivid pink bloom with slightly paler petal bases and a contrasting ring of yellow stamens.
Closed Bud: Bud of a vivid, medium-sheen pink with slightly deepening pink tones on the outer bud scales.
Newly Opened Flower: The petals open in an intense, fresh pink with a subtle mauve tinge in places.
Full Bloom: Vivid, radiant pink petals with a slight lightening at the petal bases. A strong yellow ring of stamens is visible in the centre, providing a striking contrast to the pink petals.
Before Fading: The pink shade gradually fades to a more pastel pink, with soft mauve tones in places.
Colour Fading Description: During opening, the pink colour remains throughout but gradually fades.

Fragrance and Aroma

Fragrance Strength: very weak, barely noticeable scented rose
Fragrance Character: rosy character
Pollinator Attraction: Its single flower form and easily accessible stamens make it particularly attractive to pollinators.
Pollinator-Friendly Rating: Pollinator-friendly due to its simple, open flower form.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Regularly produced, 22–28 mm diameter, spherical orange‑red rose hips of ornamental value. The hips have a high vitamin C content and are suitable for further use. Expected harvest time for the hips is September–October.

Resistance and Hardiness

Hardiness (°C): -37–-34 °C
Heat and Drought Tolerance Description: Tolerates heat and moderate drought well; wind and salt‑spray tolerance can be expected.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended Planting Distance: for mass planting 50 cm, for hedging 40 cm, as a solitary specimen 75 cm
Planting Density: in square planting 4,2 plants/m², in hexagonal arrangement 4,8 plants/m²
Partial Shade Tolerance: Best in a sunny position
Maintenance Requirement: Maintenance requirement low; requires minimal care.
Primary Uses: flower bed, park, edging, specimen plant, urban green space, waterside gardens

Comments

Strengths: Supported by real photographs – Safe for the long term
Companion Plants: Cornus sanguinea 'Midwinter Fire' - midwinter fire dogwood Geranium macrorrhizum - fragrant rock geranium Clematis viticella group - Italian clematis
Comment: -
SWEET VALEDA – pink landscape shrub rose - Boot & de Ruiter
Vivid pink bloom with slightly paler petal bases and a contrasting ring of yellow stamens. - landscape shrub rose - very weak, barely noticeable scented rose - rosy character
Online rose purchase - landscape shrub rose - Sweet Valeda - pink - (2.5-3.4ft (75-105 cm))
Inflorescence: clustered Height: 2.5-3.4ft (75-105 cm) Flower shape: flat Winter hardiness: 6b pink - De Ruiter Innovations B.V. (Netherlands) landscape shrub rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.5-3.4ft (75-105 cm) Height: 2.5-3.4ft (75-105 cm) - Flower fullness: single-flowered Sweet Valeda - Roses in the garden | darinaROSE® Original - premium bronze Boot; de Ruiter

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Cover? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchase information
Methods of payment - Delivery charges - Delivery - Complaints handling

Care guide

Our product is a rose grown using the unique PharmaRosa® cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that permeates the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging designed to prevent damage.
Can be planted at any time during frost-free periods.
True-to-variety rose plant with a unique identifier.

The own-root, potted PharmaRosa® rose is a fully rooted plant that guarantees reliable establishment for you, so it can be planted at any time of the year during frost-free periods.


Crop: several varieties and several stages of development in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system permeating the growing medium, with the pot removed.
Balance: mature plant where the development of the root system and the shoot system is in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but a way of making the essence of own-root PharmaRosa® cultivation tangible: how the plant is structured, what the root system is like, and how the shoot system renews itself. The footage was therefore recorded at different times, showing plants at various stages of development, so mixed leaf cover or differing levels of development may appear in the videos. This is not a “sample” of the consignment delivered, but an illustration of how the technology works. The current condition of the rose You are purchasing, characteristic of the given period (the state in which You can expect to receive it in the parcel), is shown in the upper part of the product page.

pharmarosa.atpharmarosa.compharmarosa.depharmarosa.ropharmarosa.sipharmarosa.skpharmarosa.hrpharmarosa.itpharmarosa.frpharmarosa.grpharmarosa.bepharmarosa.dkpharmarosa.nlpharmarosa.iepharmarosa.plpharmarosa.lupharmarosa.ptpharmarosa.espharmarosa.bgpharmarosa.ltpharmarosa.sepharmarosa.lvpharmarosa.eepharmarosa.fipharmarosa.rudarinarose.co.ukpharmarosa.cz

Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.