Bedding rose

53-149-1
53-149-2

Floriana

Bedding rose

VISblopet – Martin Vissers

Warm, creamy soft peach shade with a subtle salmon blush. - bedding floribunda rose - strong, pronounced-scented rose - slightly sweet, fruity

– Warm peach blooms with creamy highlights.
– Strong, fruity fragrance for sensory impact.
– Compact, bushy habit ideal for beds.
– Reliable repeat flowering through the season.
– Good winter hardiness to RHS H7.
Special feature: Medal-winning floribunda honoured in Australian and New Zealand rose trials.
Season-spanning – Tranquil garden experience
Floriana
darinaROSE® ORIGINAL 2-litre own-root potted rose
19,30 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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FLORIANA – apricot bedding floribunda rose – Vissers

Gentle, medium-height and bushy, FLORIANA settles quickly into family gardens, bringing a softly romantic, apricot glow that feels made for afternoon gatherings and storybook cottage borders. Its floribunda clusters create a continuous show of warm peach blooms with a subtle salmon blush, while the strong, fruity fragrance drifts across lawns and patios. The own-root form gives reassuring longevity and reliable regrowth after pruning or weather damage, ideal where winds and showers test planting on exposed plots and coastal edges with improved drainage or raised beds. As the seasons pass, FLORIANA’s bushy structure, moderate thorniness and balanced habit allow it to anchor mixed borders and edging without becoming overpowering, moving from discreet first-year establishment to a fuller, richly flowering presence by the third year.


Usage options

Target areaReasoning
Sunny cottage-style border near a seating area Clusters of peach-apricot blooms and a pronounced fruity scent create a traditional cottage feel around benches and small patios, making the border look cared-for even with minimal upkeep, particularly for the busy beginner
Family flowerbed in a small to medium front garden The bushy, compact structure keeps its place in a mixed bed without swamping paths or windows, giving neat mounds of colour that frame front doors and driveways in a friendly, welcoming way for the family homeowner
Low, romantic hedge along a path or lawn edge Recommended hedge spacings allow FLORIANA to knit into a soft, continuous line of flowering shrubs that gently define play lawns and paths, yet stay low enough for good visibility, suiting the safety-conscious gardener
Raised beds or improved soil on heavier clay The dependable, medium-height habit works well in raised or improved beds where drainage is managed, offering stable, long-term planting structure and season-long colour that rewards the practical planner
Large containers on terraces or urban balconies In a 40–50 litre or larger container, this variety forms a rounded, floriferous shrub with repeat flushes, adding scent and soft colour to compact city spaces with only straightforward routine care for the urban balcony-owner
Mixed perennial border with soft, pastel tones The warm cream-peach flowers blend easily with cottage perennials, and the floribunda flowering pattern spreads colour through the season without complicated pruning, ideal for the colour-conscious hobbyist
Cut-flower corner in a kitchen or cutting garden Medium-sized, semi-double blooms on clustered stems give charming, sweetly scented bunches for the house, so a few well-placed plants can serve both border display and home arrangements for the home florist
Reliable, long-term planting in a family back garden Own-root vigour supports a long-lived planting that builds from root establishment through stronger second-year shoots to a full ornamental presence by year three, steadily improving the garden picture for the long-view owner

Styling ideas

  • Cottage-hedge – Plant a soft, low hedge along a path, interspersed with catmint and ladies’ mantle for frothy edging and a hazy, romantic look – ideal for lovers of classic English cottage gardens
  • Apricot-terrace – Grow FLORIANA in a 50-litre terracotta pot with trailing thyme and pale violas to create a scented focal point by a bistro table – suited to urban balcony and patio gardeners
  • Kitchen-mix – Combine with chives, bronze fennel and marigolds near vegetable beds for a homely kitchen-garden feel and ready-cut flowers for the table – perfect for practical home growers
  • Pastel-drift – Mass plant in drifts with soft pink asters and creamy coreopsis for a long-flowering, low-maintenance front-border display – attractive to time-poor family gardeners
  • Evening-arbour – Use as a foreground shrub near a simple arch or arbour, underplanted with scented phlox and low lavender to frame an intimate seating nook – appealing to romantic garden owners

Technical cultivar profile
ParameterData
Name and registration Floribunda bedding rose, bed rose group; registered as VISblopet, marketed as FLORIANA – apricot bedding floribunda rose, exhibition floribunda and shrub rose type.
Origin and breeding Bred by Martin Vissers in Belgium from ‘Sweet Blondie’ × ‘Peter -Paul Rubens’; introduced and registered in 2016 via Viva International BVBA and Jan Spek Rozen.
Awards and recognition Silver medal at the National Rose Trial Garden of Australia 2019; Hamilton Gardens NZ Perpetual Challenge Award 2019 for best tea hybrid-style exhibit in show.
Growth and structural characteristics Bushy shrub to around 65–95 cm in height and spread, moderately thorny, with moderately dense, mid-green, slightly glossy foliage giving a tidy, rounded appearance in beds and borders.
Flower morphology Semi-double, medium-sized cup-shaped blooms with 13–25 petals, produced in clusters of 1–3 per stem, repeating freely with an abundant second flush over the season.
Colour data and phenology Warm creamy peach with a subtle salmon blush; ARS code ab, RHS 23C outer and 22D inner, fading gently in strong sun to softer cream tones on the outer petals.
Fragrance and aroma Strong, pronounced sweet-fruity fragrance from medium semi-double blooms; moderate pollen access offers some value for pollinators while keeping a refined scented-garden character.
Hip characteristics Moderately abundant, small globular hips, about 6–10 mm across, colouring orange-red and adding a discreet late-season accent without dominating the plant’s appearance.
Resistance and winter hardiness Hardy to about −21 to −18 °C (RHS H7, USDA 6b, Swedish zone 3); moderate tolerance to black spot, mildew and rust, and moderate heat tolerance with watering in prolonged dry spells.
Horticultural recommendations Best in sunny positions at 50–90 cm spacing; suitable for beds, edging, low hedges, parks, urban planting and cutting, with occasional plant protection and regular summer watering on dry sites.

FLORIANA Bedding rose VISblopet offers fragrant, repeat peach flowering on a compact shrub with reliable structure, and its own-root form supports long-lived, easily renewed planting; a thoughtful choice for enduring cottage-style gardens.

Detailed product attributes

Product Identification Data

Product Name: FLORIANA – apricot bedding floribunda rose - Vissers
Product Type: darinaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:29.04.2025
Item Number: [932] 53-149 (14.02.2026) darinarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a female given name.
Current Trade Name: Floriana Bedding rose VISblopet
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: exhibition floribunda; shrub rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Jan Spek Rozen B.V. (Netherlands)
Breeder: Martin Vissers
Breeding Company / Institution: Viva International BVBA (Belgium)
Breeding Year: Belgium, 2016
Parentage: ‘Sweet Blondie’ × ‘Peter -Paul Rubens’

Awards and Honours

Competition and Show Awards: National Rose Trial Garden of Australia – Silver medal (2019); Hamilton Gardens NZ Perpetual Challenge Award – Best tea hybrid of the show (2019)

Growth and Structural Characteristics

Height: 2.1-3.1ft (65-95 cm)
Spread: 2.1-3.1ft (65-95 cm)
Growth Habit: bushy
Foliage: The variety's foliage is moderately dense, with leaves that have a slightly glossy surface and a mid‑green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No information on self‑cleaning.
Self-Cleaning Intensity: No data available on self-cleaning strength.

Flower Morphology

Petal Count: 13-25
Flower Fullness: semi-double
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered, 1-3 flower/stem
Colour Code: ARS code: ab RHS code: 23C (outer), 22D (inner)
Repeat Flowering: Remontant, with an abundant second flowering.

Colour Data and Phenology

Colour: peach
Flower Colour Description: Warm, creamy soft peach shade with a subtle salmon blush.
Closed Bud: Pastel peach–orange toned, uniformly coloured surface with a matt sheen.
Newly Opened Flower: Brighter, sunny peach-coloured outer petals with a rich, deeper peach-to-cream transition towards the centre.
Full Bloom: Uniform medium-peach base colour with a pale cream edge.
Before Fading: Fading, silky cream-peach tone with a soft pink veil in places.
Colour Fading Description: In strong sunlight it lightens slightly; the outer petals may fade to a creamy colour.

Fragrance and Aroma

Fragrance Strength: strong, pronounced-scented rose
Fragrance Character: slightly sweet, fruity
Pollinator Attraction: Semi-double (13–25 petalled) flowers moderately attract pollinators, as the semi-double form and partially concealed stamens reduce pollen and nectar accessibility.
Pollinator-Friendly Rating: Its semi-double flowers moderately attract pollinators, therefore partially pollinator-friendly.

Hip Characteristics

Hip Shape: globular
Hip Colour: orange-red
Hip Comment: Moderately abundant, 6–10 mm in diameter, spherical, orange‑red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Moderately heat-tolerant; requires regular watering during prolonged dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 55 cm, for hedging 50 cm, as a specimen 90 cm
Planting Density: square planting 3,2 plants/m², hexagonal arrangement 3,7 plants/m²
Partial Shade Tolerance: Best suited to sunny locations
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flowerbed, park, edging, solitary specimen, urban green space, cut flower

Comments

Strengths: Season-spanning – Tranquil garden experience
Companion Plants: Sedum spurium - Caucasian stonecrop Coreopsis verticillata - threadleaf coreopsis Liatris spicata 'Kobold' - dense blazing star
Comment: -
FLORIANA – apricot bedding floribunda rose - Vissers
Warm, creamy soft peach shade with a subtle salmon blush. - bedding floribunda rose - strong, pronounced-scented rose - slightly sweet, fruity
Online rose purchase - bedding floribunda rose - Floriana - peach - (2.1-3.1ft (65-95 cm))
Inflorescence: cluster-flowered, 1-3 flower/stem Height: 2.1-3.1ft (65-95 cm) Flower shape: cup-shaped Winter hardiness: 6b peach - Jan Spek Rozen B.V. (Netherlands) bedding floribunda rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.1-3.1ft (65-95 cm) Height: 2.1-3.1ft (65-95 cm) - Flower fullness: semi-double Floriana - Roses in the garden | darinaROSE® Original - standard Martin Vissers

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Cover? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchase information
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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.